Giving Tuesday Tip #20 Don’t Overlook Thanksgiving
Gratitude is always important, but it is timely and important during year-end. Make sure your organization has a plan to honor your team, donors, and volunteers on or before Thanksgiving.
Giving Tuesday Tip #19 Have a Backup Plan (especially if you have a match)
The reality is that you may not reach your #GivingTuesday goals. The good news is that it’s ok – so long as you have a backup plan.
Giving Tuesday Tip #18 Think Beyond Digital
Believe it or not, Billboards were one of the most effective advertising trends for #GivingTuesday in 2018
Giving Tuesday Tip #17 Dazzle First-Time Donors
Whether compelled by a match, an incredible story, or, a little peer pressure, they’ve arrived and supported your cause for the first time. Now what?
Giving Tuesday Tip #16 Have a Continuity Plan
Statistically, donors who give through #GivingTuesday are more likely to engage in different campaigns throughout the year.
Giving Tuesday Tip #15 Incentivize Support
Offering a gift to those who donate is a great way to grow your brand while also adding a bit of urgency.
Giving Tuesday Tip #14 Run Parallel Targeted Campaigns
Small tweaks in your message, graphics, and timing can have a big impact on your results.
Giving Tuesday Tip #13 Test, Test, Test, Your Tech
And then test it again. And then test it periodically throughout #GivingTuesday.
Giving Tuesday Tip #12 Use a Fundraising Thermometer
By nature, people want to make things whole and complete, and 65% of us are visual learners.
Giving Tuesday Tip #11 Deploy Volunteers
Volunteerism is one of the most significant impact areas of the pandemic. If your organization has “laid off” volunteers due to gathering restrictions, now is a great time to call them back