Throughout the month of November, DO MORE GOOD will post a new #GivingTuesday tip each day. Thirty tips over thirty days to help you maximize your year-end fundraising!
By nature, people want to make things whole and complete, and 65% of us are visual learners.
Volunteerism is one of the most significant impact areas of the pandemic. If your organization has “laid off” volunteers due to gathering restrictions, now is a great time to call them back
Add some social encouragement to your campaign by calling out the names of donors and companies who have contributed.
For nonprofit pros it may seem like #GivingTuesday is saturating every major media platform, but there are still those outside the sector who won’t see the day coming…that is unless you tell them.
Do not attempt to let one person carry this load. If you are blessed enough to have a social media manager or marketing person on your team, that is fantastic. However, no single person should be charged with making a #GivingTuesday campaign successful.
There is a lot you want to say to a first-time donor, but resist doing it on your homepage or donation page.
We’re all separated by three degrees of connection, right? If you’re a national or global organization, finding a celebrity to endorse your cause on #GivingTuesday is feasible, but it will take some research and planning.
Your logo paired with a #GivingTuesday hashtag or logo will not inspire support. You will drown in a sea of lookalike campaigns.
If you’ve done any messaging research or testing, now is the time to put it into action. The short time frame and reliance on social media require that your messages be impactful.
DO MORE GOOD is a registered trademark and not permitted for unauthorized use.
DO MORE GOOD is a registered 501c3 tax-exempt organization founded in the State of Michigan.