Build a Board that Builds Your Brand

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Build a Board that Builds Your Brand

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The Enemy of DO MORE GOOD

DO MORE GOOD, with its whimsical name and effervescent call to action, might be expected to have a simple and direct enemy like BAD or EVIL or perhaps MEDIOCRE. While all those are in opposition to our purpose, they’re not our enemy.

Will you be fearful or fierce?

Some derivative of the following statement is being spoken in board rooms, fundraising committees, and budget planning meetings across the nation: “Let’s plan conservatively.” Whether in reference to revenue or spending, that phrase creates boundaries. We limit what we intend to raise for fear we’ll miss the mark.